Privacy Policy

Last Updated: March 15, 2025

At Florythgroup, we're committed to protecting your privacy and being transparent about how we handle your personal information. This policy explains our practices regarding data collection, use, and protection.

Information We Collect

Personal Information You Provide

We collect information you voluntarily provide when using our financial services platform. This includes details you share when creating an account, requesting consultations, or engaging with our educational resources.

  • Contact details including name, email address, and phone number
  • Professional information such as business name and industry
  • Financial goals and preferences you share during consultations
  • Communication preferences and feedback
  • Account credentials and security information

Automatically Collected Information

Our platform automatically gathers certain technical information to improve your experience and ensure our services function properly. This data helps us understand how you interact with our platform and identify areas for enhancement.

We use cookies and similar technologies to enhance your browsing experience, remember your preferences, and analyze platform usage patterns. You can control cookie settings through your browser preferences.

Financial Information

When you engage our financial consultation services, we may collect relevant business financial information to provide personalized advice. This information is handled with the highest level of security and confidentiality.

How We Use Your Information

We use your personal information to deliver high-quality financial education and consultation services. Our primary focus is helping Australian businesses understand financial fundamentals and make informed decisions.

Purpose Information Used
Service Delivery Contact information, business details, financial goals
Communication Email address, phone number, communication preferences
Platform Improvement Usage patterns, technical data, feedback
Educational Content Industry information, learning preferences

Marketing and Communications

We may send you educational content, updates about our services, and relevant financial insights. You always have control over these communications and can opt out at any time through the unsubscribe links in our emails or by contacting us directly.

Information Sharing and Disclosure

We respect your privacy and don't sell your personal information to third parties. However, there are specific circumstances where we may share information to provide our services or comply with legal requirements.

Service Providers

We work with trusted third-party service providers who help us deliver our platform and services. These partners are contractually bound to protect your information and can only use it for the specific purposes we authorize.

  • Cloud hosting services for platform infrastructure
  • Email marketing platforms for communications
  • Analytics tools for platform improvement
  • Payment processors for transaction handling

Legal Compliance

We may disclose your information when required by law, to protect our rights and property, or to ensure the safety of our users. This includes responding to valid legal requests from Australian authorities or other jurisdictions where required.

Your Privacy Rights

You have significant control over your personal information. We're committed to helping you exercise these rights and will respond to your requests promptly and thoroughly.

Access Your Data

Request a copy of the personal information we hold about you, including how we've used it and who we've shared it with.

Correct Information

Update or correct any inaccurate personal information in your account or our records.

Delete Your Data

Request deletion of your personal information, subject to legal and business requirements.

Restrict Processing

Limit how we use your personal information in certain circumstances.

To exercise any of these rights, contact us using the information provided at the bottom of this policy. We'll verify your identity and process your request within 30 days.

Data Security and Protection

We implement comprehensive security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. Our security practices are regularly reviewed and updated to address emerging threats.

Technical Safeguards

  • Encryption of data in transit and at rest
  • Regular security assessments and penetration testing
  • Multi-factor authentication for account access
  • Secure data centers with physical access controls
  • Regular security updates and patch management

Organizational Measures

Our team receives regular privacy and security training. We limit access to personal information to employees who need it for their job responsibilities, and all staff sign confidentiality agreements.

Data Retention

We retain your personal information only as long as necessary to provide our services, comply with legal obligations, and resolve disputes. Retention periods vary depending on the type of information and how it's used.

Retention Periods

  • Account information: Retained while your account is active plus 7 years after closure
  • Financial consultation records: 7 years from last interaction
  • Marketing communications: Until you unsubscribe or request deletion
  • Technical logs: 24 months from creation
  • Support communications: 3 years from resolution

After retention periods expire, we securely delete or anonymize your information. Some information may be retained longer if required by Australian law or for legitimate business purposes.

International Data Transfers

While we primarily operate within Australia, some of our service providers may be located overseas. When we transfer your information internationally, we ensure appropriate safeguards are in place to protect your privacy.

Transfer Safeguards

We use contractual clauses, adequacy decisions, and other approved mechanisms to ensure your information receives equivalent protection regardless of where it's processed. You can request details about specific transfers by contacting us.

Children's Privacy

Our services are designed for adults and businesses. We don't knowingly collect personal information from children under 18. If we discover we've inadvertently collected such information, we'll delete it promptly.

If you're a parent or guardian and believe your child has provided us with personal information, please contact us immediately so we can take appropriate action.

Changes to This Policy

We may update this privacy policy periodically to reflect changes in our practices, services, or legal requirements. When we make significant changes, we'll notify you through email or prominent notices on our platform.

We encourage you to review this policy regularly to stay informed about how we protect your information. The "Last Updated" date at the top indicates when the policy was most recently revised.

Contact Us About Privacy

If you have questions about this privacy policy or want to exercise your privacy rights, we're here to help.

Email: info@Florythgroup.com
Phone: +61 438 323 731
Address: 500 Elizabeth St, Melbourne VIC 3000, Australia

We aim to respond to all privacy inquiries within 5 business days and will work with you to resolve any concerns about your personal information.